Our Site Solutions Make An Impression
Just imagine simply walking into the head office of a large, global brand. The space is big, the decoration excellent so the natural environment kinetic. But yet there’s an issue: there’s no front desk with a smiling receptionist to receive and also direct you to where you require to going. You’re disappointed and also surprised by the apparent over-sight of such a big and also popular company. Your opinion of the brand is right now the polar complete opposite of what it once was, simply because they didn’t have the one thing that you were expecting these to have.
Even though the Internet isn’t a physical location, it most certainly is a place. And also judging by the increasing percentage of the world’s human population who uses (and also occupies) the Internet, it’s a place where a lot of people expect businesses and companies to be. When your business doesn’t have a digital presence in the form of a web site, it’s very likely having the same effect as the receptionist-less company – that is, it’s changing people’s perception of your business (and not for the much better).
Landing Page Marketing That Converts
There’s no denying it: website landing page marketing and advertising is a much underrated digital marketing technique. Everybody can make lots of noise about website traffic (or does traffic just make a lot of noises ?), and also when it’s extremely important to get extra eyeballs on your “stuff”, conversions – which is actually exactly what landing web pages are targeted on – doesn’t get enough of the credit.
It’s a very simple numbers game. Acceptable not all numbers games are simple and this one is very simple. Let’s say your web site converts one out of every a hundred website visitors (1/100 = 1% conversion rate). Most of the businesses focus on increasing website traffic to get more conversions, which definitely works; when you can attract hundred a lot more visitors, you’ll get one more conversion (2/200 = 1% conversion rate). Seems simple enough, but increasing website traffic by 100% every day (or even every week) to get just one more conversion is actually hard (that can be a lot of work if you aren’t buying the website traffic).
Creative Content Marketing Solutions
Not every business has a web site, but most can do. So how do you stand out amongst the sea of business competitors who have roughly the similar digital tactic as you? Search engine marketing is one method (it’s always much better on top). You can actually purchase the website traffic, but that might not be in your budget. The true answer is to do something completely different, something your competitors aren’t doing, which in a lot cases, means turning to content marketing solutions.
Your business should strive to be a market authority, simply because after all, you know you products, services and also industry much better than anybody else, correct? That’s why you’re in business, simply because you’re an experienced person. So tell the world. Display prospective customers the reason why they should buy from you by creating useful articles that nudges to them in the direction of your products and services.
To say that eCommerce is growing doesn’t do justice to what’s actually happening in the market. Amazon, the biggest eCommerce seller all around the world, now accounts for 25% of all retail growth in the US. This number is completely astounding, yet the reality is it’s only going to climb. The online shopping revolution isn’t just upon us, it’s already happened; we’re only now coming out the other side, into a new realm of commerce.
Just as we stress the importance of viewing your website like a digital office space, we believe eCommerce sites need the same treatment. If you plan on opening an eCommerce store, you better make sure you set it up and take care of it as you would a physical location, because it serves the same functions. Without streamlined product organizations, clear navigation, and an easy path to checkout, your eCommerce shop won’t sell a thing. The most important component of your digital store isn’t your products, it’s a seamless user experience.
This is where we come in: we’ve got the experience necessary to build you an online store that converts visitors into paying customers. Period. We’ve partnered with various eCommerce platforms and can build your eCommerce site on whichever platform best suits your needs.
Once your digital shop is up and running, we have all the skills to help you maximize your profits. Whether it’s optimizing your landing pages, creating content for your blog, or increasing awareness about your brand, we’re a one-stop-shop for eCommerce success.